About Pars Karen

Creating New Pathways for Trade, Market Development and International Business Events

Pars Karen Trade Management Company was established in 2012, with a focus on international trade, the organization of exhibitions and business events, conferences and business meetings, and the development of connections among companies and business communities.

Over the years, Pars Karen has built practical experience in international business and developed a broad network of business relationships. Today, our activities extend beyond exhibitions and international events to market development and trade management, helping companies explore new markets, establish business connections, and develop sustainable commercial relationships.

From Business Events to Trade Development

One of the key areas of Pars Karen’s experience is the organization of international exhibitions and business events.

Pars Karen is the main organizer of the International Eurasia Exhibition in Iran, held with the authorization of the Trade Promotion Organization of Iran. Since its first edition in 2021, the exhibition has focused on strengthening economic and trade relations between Iran and the Eurasian region and creating a platform for direct interaction among companies, manufacturers, entrepreneurs, and business professionals.

Through exhibitions, business meetings and B2B events, companies have the opportunity to present their capabilities, explore target markets, identify potential partners, and develop new areas of cooperation.

For Pars Karen, these events are more than individual projects. They are a practical platform for building long-term business relationships and opening new opportunities for companies seeking to expand into regional markets.

A Network Built Through Experience

Years of engagement with the markets of Iran, Russia and China, together with the development of business relationships across Russia, Belarus and the wider Eurasian region, have enabled Pars Karen to build a network of contacts and practical resources for international business development.

This network brings together business partners, trade centers, offices and showrooms, as well as opportunities for market research, customer identification, B2B communication, business meetings and trade support.

An important part of this network is the use of the export, logistics and transit potential of the Anzali Free Zone and the Caspian Sea trade route, providing additional opportunities for companies seeking access to and expansion across regional markets.

Pars Karen’s Trade and Market Development Hub

One of Pars Karen’s key areas of development is the creation of an integrated hub for trade and market development for Iranian companies across Eurasia.

The hub brings together business networks, infrastructure and specialized services required at different stages of entering and developing in target markets.

There is no one-size-fits-all package. Each company’s pathway is designed according to its product, industry, production capacity, export objectives and target market.

Depending on their needs, companies can use different elements of the hub, including market research and analysis, customer identification, business partner verification, B2B communications and negotiations, logistics and customs support, export management, and sales channel development.

Trade Centers and Local Market Presence

Trade centers and operational platforms in target markets form an important part of this structure.

The Iran Trade Center in Russia supports the development of business relationships, identification of potential customers and partners, B2B meetings and the practical presence of Iranian companies in the Russian market.

The Iran Trade Center in Belarus is part of the regional network and supports the development of business connections, buyer identification and improved access for Iranian companies to the Belarusian market and the wider regional network.

The development of opportunities in Kazakhstan, together with the use of the Anzali Free Zone and Caspian transport routes, is part of Pars Karen’s broader approach to strengthening trade connectivity across Eurasia.

Trade Management and Market Development

Pars Karen provides a range of services designed to support companies at different stages of their activity in target markets, from initial market research to sales development and long-term market presence.

Depending on the company’s objectives, these services may include:

Market research and analysis, customer identification, business partner verification, B2B communications and negotiations, logistics and customs support, export management, and sales channel development.

The aim is not simply to create a one-time business connection, but to establish the conditions for sustainable market development, sales growth and long-term business relationships.

Experience with a Forward-Looking Approach

More than a decade of experience in international trade, exhibitions and business communications has provided the foundation for Pars Karen’s continued development.

Today, the company is expanding its role from organizing international events and facilitating business connections toward building practical infrastructure and services for market development and trade management.

Exhibitions and business events remain an important tool for presenting capabilities and creating new connections. At the same time, trade centers, business networks, specialized services and logistics capabilities are being brought together to create a more integrated approach to international trade development.

Pars Karen Today

Today, Pars Karen is developing a network of capabilities and business connections that brings together companies, markets, partners and infrastructure to support stronger trade relations between Iran and the countries of Eurasia.

Our role is to connect business opportunities with market needs, helping companies identify new directions, establish the right business relationships, and build a practical path for sustainable growth in target markets.

We connect capabilities and business relationships to shape the path of trade for your company.

Office Network and Business Connections

Tehran Office
Iran, Tehran, Shahid Beheshti St., Andisheh St., 1st St., No. 37, 4th Floor, Unit 11

Moscow Office
Russia, Moscow, Sarensganskaya St., No. 22, Aven Tower, 6th Floor, Office 64

Belarus Office
Belarus, Minsk, Pobeditely Avenue, Building 100, 3rd Floor, Office 218

Anzali Free Zone Office
Anzali Free Zone, Caspian

Phone:
Tehran Office: +98 21 8840 2566

WhatsApp:
+98 939 365 828

Website:
www.parskaren.com